Cold email that reaches the inbox and earns a reply.
Most cold email fails before anyone reads it. Sending from the main domain, skipping authentication, mailing unverified lists and ramping too quickly will land you in spam. We build the infrastructure properly, protect your primary domain and write short, specific emails that read like they came from a person who did their homework.
Built for teams like these.
- a.Companies that want outbound volume without putting their main domain at risk
- b.Teams whose current sequences have seen open and reply rates fall
- c.Sales teams that have the tools but no one to run them well
The work, in detail.
Sending infrastructure
Secondary domains and mailboxes set up with SPF, DKIM and DMARC, plus custom tracking domains.
Warm-up and ramp
New mailboxes are warmed up gradually, and daily sending stays within safe limits per inbox.
List verification
Every address is checked before sending, with catch-all and role addresses handled separately.
Copy and testing
Short plain-text emails, one idea each, tested by segment with clear hypotheses.
Reply management
Positive replies handled within hours, objections answered, and opt-outs removed right away.
Deliverability monitoring
Placement tests, blocklist checks and bounce tracking, with mailboxes rotated out when they slip.
How it runs.
Infrastructure
Domains, mailboxes, DNS authentication and warm-up.
Audience
Segment lists built and verified.
Copy
Sequences written per segment, two to four touches.
Send
Controlled ramp with daily caps.
Respond
Replies sorted and handled the same day.
Cold Email Programs: FAQ
01Will this affect our company email?
No. Outreach is sent from separate, look-alike domains set up for this purpose, so your main domain's reputation stays safe whatever happens with outbound.
02Is cold email legal?
B2B cold email is allowed in many countries if you follow the local rules, which usually means a real sender, a clear way to opt out and a legitimate business reason to contact the person. The rules differ between the US, UK, EU and elsewhere, and we set campaigns up to match each region. This isn't legal advice, and some clients check it with their own counsel.
03How many emails will you send?
As many as deliverability allows and no more. Volume follows list quality and inbox health, not a target we picked in advance.
Book a pipeline assessment.
One working session on your funnel. We look at your targeting, data, messaging and handoff, then show you where meetings are being lost and what we’d change first.